When Follower Count Drives the Contract — The New Logic of Motorsport Sponsorship

The first time I became seriously involved in sponsor negotiations was in 2021. At that point, conversations were almost entirely about logo placement position on the car, logo size, and the number of event exposures. The company side was evaluating things against the standard of television airtime, and our proposals were built around that.

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所显示的当地货币金额仅供参考。所有款项均以日元（JPY）结算，实际扣款金额取决于付款时的汇率。